Source-led tool profile

Make

A visual, credit-metered automation platform for connecting apps, APIs, data transformations and AI steps in branching scenarios.

Editor's pickFree plan listedNot hands-on tested
Our standard: this is an editorial profile based on official product information, not a laboratory test or paid ranking. Pricing and terms were last checked on 2026-10-25.

Who is Make for?

Best for: Creators and small teams that want visual control over multi-step workflows and are willing to inspect each module's data and credit use.

Probably not for: Users seeking unmetered automation, a fully local stack or predictable costs without first measuring scenario runs and AI token behavior.

Three practical uses

  • Route approved content assets between forms, storage and an editorial tracker
  • Transform and classify structured data before a human publishing decision
  • Build a multi-branch scenario and inspect credit use in execution history

What stands out

  • The permanent Free plan supports small recurring tests
  • The visual builder exposes branching and per-module data flow
  • Paid plans can use Make's AI provider or a separately billed provider connection

Limits to check before you pay

  • Most module actions consume credits and complex scenarios can use many credits per run
  • Make's AI Provider usage varies with model tier plus input and output tokens
  • Purchased extra credits cost more than included credits and expiration rules depend on the subscription

Always verify export rights, commercial-use rules, privacy handling and regional availability for your exact plan. When the official source does not make a point clear, AI RankLab labels it as not verified rather than guessing.

What changed or was verified

  • Make's current documentation describes the standard Free subscription as 1,000 credits per month; the public comparison page lists Core from $9 monthly for 10,000 credits. Official plan information ↗
  • Make says most scenario actions consume one credit, while advanced features using Make's AI Provider may use more; exhausted scenarios pause until credits are added. Official pricing FAQ ↗
  • Make now calculates its AI Provider token usage with separate input and output rates, so long generated output can cost more than extraction or classification workloads. Official AI credit guide ↗

Evidence note: these are source-verified product facts, not hands-on performance findings. Product access and pricing can change after the review date.

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Sources and update log

Primary facts come from the official product or pricing page. Added 2026-09-18; last editorial review 2026-10-25. Corrections can be sent through our correction process.